An upcoming collection

Wild
flowermade to live freely.

Weight, texture, and color in bloom. A new expression of everyday freedom from Free Dress Day — Paris Ave.

Model wearing the vintage black Wildflower hoodie and pants
Wild flowers are freeParis Ave.Made for movement
01The story

The beauty of growing without permission.

Wildflower celebrates what cannot be contained. Soft structure meets vivid chain-stitch artwork across considered silhouettes—each piece designed to feel collected, personal, and alive.

“Wild flowers are free.”

Model wearing the cream Wildflower set
02The uniform

Quiet luxury.
Untamed spirit.

An elevated uniform rendered in cream and vintage black. Relaxed proportions give each piece presence; the hand-drawn floral language keeps it unmistakably ours.

Fabric380 GSM French terry
ArtworkChain-stitch embroidery
PaletteCream / Vintage black
FitRelaxed / Unisex
03The collection

First bloom.

A focused wardrobe of heavyweight layers and everyday essentials. Arriving in limited quantities.

Vintage black Wildflower hoodie

Wildflower Zip Hoodie

380 GSM French terry

Cream Wildflower hoodie

Wildflower Hoodie — Cream

Chain-stitch artwork

Cream Wildflower pants

Wildflower Pant

Relaxed silhouette

Wildflower chain-stitch embroidery detail
04Material language
Made slowly. Worn often.

The art is in
the texture.

Dense French terry creates a substantial hand feel. Dimensional chain stitching follows every contour of the artwork, allowing color, texture, and craft to sit proudly on the surface.

  1. High-density chain stitch
  2. Custom floral artwork
  3. Substantial garment weight
  4. Designed on Paris Ave.

Some things were never meant to be tamed. Let them bloom.

05Private access

Be first in the field.

Join the list for early access, collection notes, and the official Wildflower release announcement.

Join the private list